Target’s Private-Label Brands: 9 of the Best Deals for Spring
What should you add to your Target shopping list this spring? These nine new arrivals from the big-box retailer’s most popular in-house labels, like Threshold and Up & Up, are already earning a reputation as inexpensive dupes of pricey designer brands.
Did we mention the price tags are also under $40 apiece? Keep reading to see what’s worth buying before it sells out this spring.
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1. A New Day Women's Luciana Jelly Mules
Price: $35
Sizes are selling out fast for A New Day’s Luciana jelly mules. These cushioned mules are a near-match for Vince’s Barcelona jelly sandals, which retail for $198 a pair at Bloomingdale’s. Shop pink and clear colors at Target while supplies last.
2. Threshold Wood and Glass Hurricane Candle Holder
Price: $25-$30
You can buy Threshold’s wood and glass hurricane candle holder in small or large sizes, and it’s still going to cost less than the Laguna mango wood candle holder at Pottery Barn.
Pricing aside, this candle holder has received high praise from Target shoppers for its sleek appearance and excellence in the thick glass and wood base craftsmanship.
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3. Universal Thread Straw Drawstring Bucket Handbag
Price: $25
How does Universal Thread’s straw drawstring bucket handbag stack up against a designer brand? At Saks Fifth Avenue, the Chloé small woody basket bag retails for an eye-popping $850.
Target’s dupe is a steal for the price and perfect for accessorizing throughout the spring and summer months.
4. Threshold Medium Blue Painted Ceramic Vase
Price: $22
Threshold’s blue painted ceramic vase bears a striking resemblance to Pottery Barn’s medium Montrose terracotta vase. The only major difference is that PB’s vase originally retails for $129, while Threshold’s is a fraction of the price at Target.
5. A New Day 14k Gold Plated Puffed Teardrop Earrings
Price: $19.99
“These are my everyday pair. They just broke on me after a whole year of wearing them every single day. And I give them five stars because of how long they lasted and the fact I’m immediately repurchasing,” wrote jewelrylover in a review for A New Day’s puffed teardrop earrings.
6. Goodfellow & Co Cologne Sampler Set
Price: $15
Not sure which full-size cologne to buy from Goodfellow & Co? Try their cologne sampler set to find your signature scent.
This four-count pack of men’s cologne vials is small enough to bring along while traveling and comes in blue sage and tonka (No. 1), juniper and sandalwood (No. 2), cypress and grapefruit (No. 9), and amber and black pepper (No. 10) fragrances.
7. Good & Gather Raspberry Chocolate Espresso Coffee Pods
Price: $7.59
The taste of Good & Gather’s new raspberry chocolate espresso coffee pods has been compared to Nespresso’s Infiniment Fruité by Target shoppers.
We sleuthed online and found that a single Infiniment Fruité capsule retails for $1.10. With 10 pods in every package, you’re only paying 84 cents per coffee pod when shopping for the Good & Gather brand.
8. Up & Up Ultra Sheer Body Mist Sunscreen Spray SPF 70
Price: $6.49
Sunscreen is a must during spring, and Up & Up’s new ultra sheer body mist sunscreen spray has been compared to the Neutrogena brand for its overall effectiveness.
It also costs less. The Neutrogena brand retails for $10.49 at Target, which means you’re saving $3.60.
9. Up & Up Lavender Stress Relief Lotion
Price: $5.99
Why pay $10 for Aveeno stress relief lotion when you can grab a bottle of Up & Up’s lavender-scented stress relief lotion for $4 less? This lightly scented lotion can be used on your hands and feet in the evenings as you unwind from the tensions of the day.
Editor’s note: Pricing is accurate as of April 21, 2026. Pricing and availability are subject to change.
This article was provided by MoneyLion.com for informational purposes only and should not be construed as financial, legal or tax advice.
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