Home Depot, Old Navy and 8 Other Stores Gutting Discounts in 2026
You might have noticed a clear retail trend over the past couple of years: Fewer stores are offering discount promo codes. In fact, a recent study from SimplyCodes found a 45% decline in promo code availability from October 2023 to January 2026.
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The Biggest Retailers To Gut Their Promo Codes
This slow disappearance is happening across the board, including at some of the biggest retailers in the U.S.:
Walmart
Nike
Home Depot
Target
Samsung
Dell
CVS Health
Lowe’s
Best Buy
Old Navy
For example, popular clothing brand Old Navy offered 18 promo codes in October 2023, but by January of 2026, they had a mere four. Meanwhile, Walmart went from offering 10 promo codes in August 2024 to only two by January 2026.
Why Are Promo Codes Disappearing?
According to SimplyCodes, this shift reflects a broader move toward “margin protection and pricing discipline.” In simple terms, retailers are trying to stay profitable after years of inflation-driven increases in labor and operating costs following the COVID-19 era.
Instead of offering widespread promo codes, many companies are now limiting discounts to specific items or categories. This gives them tighter control over pricing while still attracting shoppers.
Can You Still Save?
“[This] change doesn’t mean customers don’t have leverage,” said Mike Guerrero, founder and CEO of HGH Meds. “It simply means the savings will be rooted in different habits.”
Guerrero suggested there are still other means of finding discounts from a retailer – they simply require a little more legwork than searching for a promo code.
“I track purchase cycles. Subscriptions or bundled purchases can save you money. Another helpful tactic is simply to contact customer support directly. Many companies have loyalty benefits, price matching or tips on the most affordable option even in the absence of a public discount.”
This article was provided by MoneyLion.com for informational purposes only and should not be construed as financial, legal or tax advice.
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