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Top-Rated Backpacks for Back to School 2024 and How to Find the Best Deals

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backpacks for back to school

Picking the perfect backpack is a big deal when heading back to school: It’s got to be cool enough to show off, durable enough to last the whole year, and comfy enough to make those heavy loads a little less brutal. 

Whether you’re sending your kid back to school or gearing up for your own classes, here’s your go-to guide for the top-rated backpacks of 2024 — and where to snag some of the best deals.

8 Top-rated backpacks for students

We’ve done the homework for you, checking out reviews from parents, students, and experts alike to bring you some of the best of the best. Here’s our roundup of consistently top-rated backpacks for 2024:

1. JanSport SuperBreak Backpack

If there’s one backpack that’s a total classic, it’s the JanSport SuperBreak. Known for its durability and no-fuss design, this ubiquitous bag has been a student staple for decades. With tons of colors and patterns to choose from, it’s easy to find one that matches your style.

2. Herschel Supply Co. Classic Backpack

Looking for something that blends style with function? The Herschel Classic Backpack is a crowd-pleaser. It’s got a sleek design with plenty of room for all the school essentials and a few extras. Plus, it’s cool enough to double as an everyday bag.

3. High Sierra Swerve Backpack

Got a lot of gear? The High Sierra Swerve has got you covered. This backpack features multiple compartments, including a padded laptop sleeve, making it ideal for tech-savvy students who need to stay organized.

4. Nike Brasilia Backpack

Lightweight and sporty, the Nike Brasilia Backpack is perfect for students who split their time between classrooms and sports fields. It’s got a spacious main compartment that’s great for both textbooks and gym gear.

5. L.L. Bean Deluxe Book Pack

If you’re looking for something that can handle the rough and tumble of school life, the L.L. Bean Deluxe Book Pack is the way to go. Known for its durability and comfort, this backpack is designed to withstand whatever the school year throws at it.

6. Fjällräven Kånken

The Fjällräven Kånken isn’t just a backpack—it’s a chic, minimalist style statement. With its distinctive square shape and a rainbow of color options, this bag is perfect for students who want to stand out. Plus, it’s durable and water-resistant, so it’s as practical as it is stylish.

7. Adidas Classic 3-Stripes Backpack

The Adidas Classic 3-Stripes Backpack is all about keeping things simple and sporty. With its iconic stripes and roomy interior, this bag is a solid choice for students who like to keep it casual but cool.

8. North Face Jester Backpack

For the student who’s constantly on the go, the North Face Jester Backpack is a top pick. It’s rugged, packed with compartments, and ready for anything—whether it’s a busy school day or an after-school adventure.

Where to find the best deals

Ready to score a deal on one of these top-rated backpacks? Besides the brand stores or websites themselves — many of which offer deals this time of year — here are other places to look:

Amazon’s Back-to-School Store

Amazon offers daily deals and a massive selection in its back-to-school shop. Find plenty of great deals on backpacks (like this vintage-style laptop backpack on sale for $27.99). Plus, if you’re an Amazon Prime member, you can get your new backpack delivered fast, with free shipping.

Target’s Back-to-School Section

Target’s back-to-school section is packed with great deals on backpacks (find classic styles as low as $5, and no that is not a typo!). Keep an eye out for promotions and use the Target Circle program to stack on even more savings.

Walmart’s Rollbacks

Walmart is known for budget-friendly options, and their rollback prices make it easy to snag a great deal on a backpack. Check both online and in-store for the best offers.

Kohl’s Back-to-School Event

Kohl’s is the king of sales, especially during their back-to-school event. Combine discounts with Kohl’s Cash and rewards points to get the best deal on a top-brand backpack (like this Adidas Prime 6 for $52.50, a nice drop from the $70 retail).

Office Depot’s Penny Deals

Office Depot occasionally includes backpacks in their sale section during the back-to-school season. If you it right, you could walk away with a high-quality backpack for an eye-popping price.

Money-saving hacks 

Who doesn’t want to save a few — or a lot of — extra bucks? Here are some tips to make your backpack shopping an even lighter load:

Use cashback apps

Apps like Rakuten and Ibotta give you cash back on your purchases. It’s like getting paid to shop! Just use the app when you’re making your backpack purchase, and watch the savings roll in.

Cashback on a credit card is another way you could earn some extra cash. MoneyLion can help you explore a wide variety of credit card options tailored to different needs and preferences.

Take advantage of tax-free weekends

Many states offer tax-free weekends in the summer. These events are perfect for picking up school supplies, including backpacks, without paying sales tax.

Shop clearance sections

Stores often mark down last season’s items to make room for new stock. Checking out the clearance section can lead to big savings on a quality backpack.

Use coupons and promo codes

Do a quick search for coupons and promo codes before you hit the checkout. Websites like RetailMeNot and Honey make it easy to find discounts for almost any store.

MoneyLion has your back

With the right backpack, your student is ready to crush the school year in style — without obliterating the budget.

MoneyLion is here to help you save money and make smart financial choices. Want more? Download the MoneyLion app today for all our best money-saving tips and financial tools to help you stay ahead.